4 months ago, i created a series of blog posts which showed how i built a small niche site from scratch. That site was called hotelsrevealed.com. I said at the time i had no intention of growing it or doing anything with it – it was created purely because i had a bit of time and i’d gotten several people asking how to customize wordpress, how to SEO it etc… so i thought i’d kill a whole flock of birds with the one stone.

photo credit: douglemoine

Anyway, 4 months on, and the site is averaging exactly 500 unique visits & over 1000 pageviews per month. 89% of that traffic comes from search engines and the average user spends over 3 minutes on the site.

Is that ‘good’? Well it’s more than i’d have expected. That traffic is consistent too, which makes it all the more interesting. The fact that 89% of it is coming from google shows you that i’m giving people something they want. The fact they spend 3 minutes + on the site shows that they’re pretty happy with what they find.

Content wise, i’d say that the site is about 5% ‘finished’. If i were to sit down and double or triple content, i’ve no doubt traffic would increase too. The problem of course is finding the time and energy to sit down and add content regularly. It’s something i’ll have to try and do though at some stage…

This is a good example of a ‘hit and run’ website where you just build it and just forget about it… some work out, some don’t, but until you actually build it and get it out there, you’ll never know.  The hit and run approach isn’t good long term, but it is useful to test the waters.